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personal info

I turn complex problems into simple, intuitive, and beautiful designs that up-sell and cross-sell customers while increasing retention and engagement.

Yinnette Yvannova Olivo
+1 813 484 2417
Available 8am – 6pm EST
Tampa Bay Area, Florida USA

Throughout my career, I have managed creative and cross-functional teams as large as 20, which included UX Researchers, Product Designers, Graphic Designers, Design Interns, and Front End-Developers. 

Hi, I am Yinnette Olivo, a multi-faceted designer that can lead UX initiatives on small to large-scale projects from concept to functional interface. I promote teamwork, excellent communication, evangelizes scalability/future-states, and empower the user to join the UX process and own their journey.  I have also successfully launched over 30+ projects, involving a variety of industries, that ranged from native mobile apps, SaaS/PaaS products, B2B enterprise-level applications, and AI/Machine Learning platforms.

Main skills

Cross-Functional Team Leadership

User Experience Research

Product Management

Audience & Persona Development

Planning & Roadmapping

User-Centric Design

Brand & Product Strategy

Data Visualizations

Revenue & Retention Strategy


Consumer is King

Evangelize the Value of UX

Value to One, Is Value to All

Design Should Be Data Driven

Establish Success Criteria

Always be Open to Critic

Curiosity will Drive Innovation

Hire Passionate People

Leadership is a Privilege

Client Cases


How V12 Data is helping the auto industry refine its micro-targeting strategy.

Machine Learning driven by V12 Data’s most powerful dealership dataset rolled into an experience that makes it easy to micro-target new leads.

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SiteZeus combines UberMedia with to create a powerful insight dashboard.

SiteZeus® is an automated location intelligence platform designed to boost the confidence multi-unit brands need when growing and optimizing across markets.

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Lead innovation in the Real Estate Market

HillsMLS is an online registry that produces leads for home investors while assisting homeowners looking to sell with the complicated MLS process by shortening the application process to a few easy questions.

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How Advent Health improved the workspace for their employees…

Adventist Health System envisions a new, more modern corporate intranet that enables employees to quickly find content and collaborate…

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User Experience Designers and Their Understanding of Development

Too often, we pay too much attention to the user and product owners, forgetting that there is an entire group that will have a huge effect on the success of any project you work on…

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How TechData’s New Marketplace and the race to self-service 3rd party licensing

Tech Data Cloud works only with industry-leading cloud providers to develop its portfolio of integrated and packaged solutions.

Tech Data Cloud works only with industry-leading cloud providers to develop its portfolio of integrated and packaged solutions. These best-in-class providers are selected based on how well they align with the high-demand workloads that today’s businesses need.

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Outback is now bringing the menu to you!

The home of juicy steaks, spirited drinks and Aussie hospitality. Outback Steakhouse was an early innovator in the realm of ordering online!

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Jumpstart your Virtual Portfolio with Google Blocks

Virtual reality, augmented reality, mixed reality and anything considered a partially or fully immersive experience into a digital environment, is dominating the media stage.

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See more works…


Olivo Agency
Jan 2016

Head of UX and Product Design / Founder

Nov 2017
Dec 2019

Director of Product Design & User Experience

Nielsen Company
Dec 2017
July 2018

Lead UX & Product Design Consultant

Cardinal Solutions
July 2014
Dec 2017

Principal Consultant II for User Experience

Elm Resources
Aug 2013
July 2014

Lead Sr. User Experience Designer

Mad Mobile
Fed 2012
June 2013

Sr. Mobile UX Designer

New York Times
Aug 2010
Feb 2012

Sr. Mobile UX Designer


IADT Tampa

Bachelor of Arts, Visual Communications

Pyzdek Institute

Six Sigma Green Belt

Through the New York Times Company

Get in touch

contact me

Want to help your business grow & you feel that my expertise aligns with your business vision? Drop me a line! Or you can just say hi.
+1 813 484 2417
Available 8am – 6pm EST
Tampa Bay Area, Florida USA